Hawaii Credit Unions

HI Credit Unions

2025-Q3 45 Credit Unions

Hawaii Credit Unions Post Strong Growth and Profitability Despite Member Engagement Challenges

Hawaii credit unions delivered robust performance in Q3 2025, with asset growth accelerating to 5.68% from 4.65% last quarter and ROA climbing to 0.81% from 0.66% quarter-over-quarter. Year-over-year improvements were even more pronounced, with ROA up 31 basis points from 0.50% and NIM rising 29 basis points to 3.08%. However, member growth decelerated to -0.34% from -0.11% last quarter, contrasting with 0.88% growth a year ago. Strong deposit growth of 5.62% and certificate concentration increases suggest effective funding strategies amid competitive pressures.

Key Insights

Year-over-Year Changes

Share Certificate Concentration (%) (Absolute)
2024-Q3 2025-Q3
21.31% → 23.49% (+10.22%)
Net Interest Margin (NIM) (Absolute)
2024-Q3 2025-Q3
2.80% → 3.08% (+0.29%)
First Mortgage Concentration (%) (Absolute)
2024-Q3 2025-Q3
30.85% → 31.73% (+2.88%)
Indirect Auto Concentration (%) (Absolute)
2024-Q3 2025-Q3
5.47% → 5.10% (-6.78%)
Net Worth Ratio (Absolute)
2024-Q3 2025-Q3
13.55% → 13.75% (+0.20%)

Quarter-over-Quarter Changes

Asset Growth (YoY) (Absolute)
2025-Q2 2025-Q3
4.65% → 5.68% (+1.03%)
Share Certificate Concentration (%) (Absolute)
2025-Q2 2025-Q3
22.85% → 23.49% (+2.80%)
Deposit Growth (YoY) (Absolute)
2025-Q2 2025-Q3
4.72% → 5.62% (+0.90%)
Loan Growth (YoY) (Absolute)
2025-Q2 2025-Q3
3.20% → 2.22% (-0.98%)
Member Growth (YoY) (Absolute)
2025-Q2 2025-Q3
-0.11% → -0.34% (-0.23%)

Key Metrics

Return on Assets

0.81%

YoY
3 basis points above national
Profitability

Net Interest Margin

3.08%

YoY
64 basis points below national
Profitability

Asset Growth

5.68%

YoY
Growth

Member Growth

-0.34%

Growth

Delinquency Rate

0.89%

YoY
Risk

Net Worth Ratio

13.75%

Risk

AMR Growth

4.98%

Engagement
Insufficient historical data for trend visualization

Deposit Growth

5.62%

YoY
Growth
Insufficient historical data for trend visualization

Loan Growth

2.22%

YoY
Growth

Member Engagement

Member Growth (YoY %)

Member engagement weakened as growth decelerated to -0.34% in Q3 2025 from -0.11% last quarter, though still outperforming the national decline of -0.61%. The year-over-year comparison shows a more concerning shift from positive 0.88% growth in Q3 2024 to current contraction, indicating mounting competitive pressures in Hawaii's financial services market.

Profitability

Return on Assets (%)

Net Interest Margin (%)

Profitability strengthened significantly with ROA increasing to 0.81% from 0.66% quarter-over-quarter and surging from 0.50% year-over-year, now exceeding the national benchmark by 3 basis points. NIM improved to 3.08% from 3.01% last quarter and 2.80% a year ago, though remaining 64 basis points below national levels, suggesting room for further margin expansion.

Growth

Asset Growth (YoY %)

Member Growth (YoY %)

Growth momentum accelerated with assets expanding 5.68% versus 4.65% last quarter, significantly outpacing the national rate of 2.54%. Deposit growth accelerated to 5.62% from 4.72% quarter-over-quarter, while loan growth decelerated to 2.22% from 3.20% last quarter, creating a favorable funding dynamic that supports continued expansion above national benchmarks.

Risk & Credit Quality

Delinquency Rate (%)

Net Worth Ratio (%)

Risk metrics showed mixed signals with delinquencies increasing to 0.89% from 0.82% last quarter but remaining stable year-over-year at 0.89%, slightly above the national rate of 0.85%. Net worth strengthened to 13.75% from 13.64% quarter-over-quarter and 13.55% year-over-year, maintaining a solid 7 basis point cushion above national levels.

Portfolio Mix

First Mortgage (%)

Indirect Auto (%)

Share Certificates (%)

Portfolio composition shifted toward certificates, rising to 23.49% from 22.85% last quarter and 21.31% a year ago, now 389 basis points above national levels. First mortgage concentration reached 31.73%, up from 30.85% year-over-year and well above the national 21.76%, while indirect auto exposure remained below national benchmarks at 5.10%.

Strategic Implications

  • Certificate growth strategy effectively capturing rate-sensitive deposits in competitive Hawaii market
  • Strong asset growth trajectory positions institutions for continued market share expansion
  • Margin improvement despite rate environment suggests effective asset-liability management capabilities
  • Member acquisition challenges require enhanced digital engagement and value proposition refinement
  • Conservative lending approach in auto indirect may limit growth but supports asset quality

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Notable Patterns

How This Cohort Compares to National

Assets Per Member (annual) is 733.1pp above national

Loan To Member Ratio (Quarterly) is 299.1pp above national

Loan To Member Ratio (Annual) is 197.3pp above national

Mpe (Quarterly) is 18.0pp above national

First Mortgage Share is 10.0pp above national

Data Quality Notes

1 metric(s) had extreme values filtered using MAD-based, z-score > 5.0.

Total Delinquency Rate (60+ days) (Absolute) 3 CU(s) excluded
Raw average: 1.20% → Cleaned average: 0.89%
View excluded credit unions
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