BlastPoint's Credit Union Scorecard

PEOPLE DRIVEN

Charter #61068 · MI

1069 CUs in 100M-500M nationally 68 in MI

PEOPLE DRIVEN has 10 strengths but faces 3 concerns

Key Strengths

Areas where this CU excels compared to peers

  • + Relationship Depth Leader: Top 9.0% in tier
  • + Wallet Share Momentum: Top 18.5% in tier
  • + ROA 0.21% above tier average
  • + Net Interest Margin 0.83% above tier average
  • + Total Assets: Top 0.0% in tier
  • + Total Loans: Top 1.1% in tier
  • + Total Deposits: Top 1.3% in tier
  • + Loan Growth Rate: Top 4.7% in tier
  • + AMR Growth Rate: Top 6.9% in tier
  • + Fee Income Per Member: Top 8.4% in tier

Key Concerns

Areas that may need attention

  • - Membership Headwinds: Bottom 81.4% in tier
  • - Stagnation Risk: Bottom 96.8% in tier
  • - Members Per Employee (MPE): Bottom 5.9% in tier

Core Metrics

As of 2025-Q4

Metric Current vs Tier Tier Avg State Avg (MI) National Avg Tier Percentile
Members 25,362
-1.2% YoY-0.7% QoQ
+9.9K 15,437
-2.9% YoY
35,710
+6.8% YoY
33,374
+5.7% YoY
Top 12.3% in tier
Assets $497.4M
+5.7% YoY+1.7% QoQ
+$265.5M $231.9M
+1.3% YoY
$674.6M
+13.3% YoY
$561.6M
+9.7% YoY
Top 0.1% in tier
Loans $367.8M
+17.8% YoY+0.6% QoQ
+$220.5M $147.3M
-0.1% YoY
$472.4M
+13.5% YoY
$397.0M
+8.8% YoY
Top 1.2% in tier
Deposits $423.0M
+4.6% YoY+1.6% QoQ
+$222.2M $200.8M
+0.8% YoY
$573.0M
+13.1% YoY
$477.3M
+9.7% YoY
Top 1.4% in tier

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Tier 1
50+ financial metrics with peer benchmarks
Performance signatures (strengths & concerns)
AI-generated insights and rankings

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ROA 1.0%
+27.8% YoY+0.8% QoQ
+0.2% 0.8%
+18.2% YoY
0.9%
-8.5% YoY
0.7%
+15.9% YoY
66%
NIM 4.4%
+9.1% YoY+1.0% QoQ
+0.8% 3.6%
+6.7% YoY
3.8%
+7.8% YoY
3.8%
+5.1% YoY
Top 10.9% in tier
Efficiency Ratio 74.3%
+1.2% YoY+1.0% QoQ
-2.7% 77.0%
-3.1% YoY
75.4%
-1.6% YoY
79.7%
-3.3% YoY
38%
Delinquency Rate 0.6%
-54.6% YoY-17.5% QoQ
-0.3 0.9%
+4.2% YoY
0.9%
-8.5% YoY
1.3%
-2.1% YoY
38%
Loan To Share 86.9%
+12.6% YoY-1.0% QoQ
+14.7% 72.2%
-1.1% YoY
67.1%
-0.1% YoY
67.4%
-1.7% YoY
79%
AMR $31,182
+11.8% YoY+1.9% QoQ
+$7K $24,676
+3.4% YoY
$22,475
+5.7% YoY
$19,687
+2.0% YoY
85%
CD Concentration 15.1%
+8.9% YoY+5.1% QoQ
-9.4% 24.4% 18.6% 19.8% 50%
Indirect Auto % 2.3%
+2789.3% YoY+20.2% QoQ
-11.5% 13.8% 11.8% 7.8% 50%

Signature Analysis

Strengths (2)

Relationship Depth Leader

growth
#25 of 268 • Top 9.0% in tier

Top-tier average member relationship within peer group, with stable or growing engagement. Strong wallet share positioning.

Why This Signature
AMR Growth (YoY): 11.76%
(Tier: 4.17%, National: 4.00%)
better than tier avg
Share Draft per Member: $3.6K
(Tier: $2.9K, National: $2.0K)
better than tier avg
268 of 1069 Mid-Small & Community CUs have this signature | 351 nationally
↑ Growing +46 CUs YoY | Rank improving

Wallet Share Momentum

growth
#96 of 513 • Top 18.5% in tier

Average member relationship growing 5%+ year-over-year. Members are significantly deepening their engagement.

Why This Signature
AMR Growth (YoY): 11.76%
(Tier: 4.17%, National: 4.00%)
better than tier avg
513 of 1069 Mid-Small & Community CUs have this signature | 662 nationally
↑ Growing +180 CUs YoY | Rank improving

Concerns (2)

Membership Headwinds

decline
#451 of 554 • Bottom 81.4% in tier

Membership declining year-over-year. They need solutions to stop the bleeding before it impacts revenue.

Why This Signature
Member Growth (YoY): -1.23%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
554 of 1069 Mid-Small & Community CUs have this signature | 652 nationally
→ No prior data (554 CUs now) | New qualifier

Stagnation Risk

risk
#536 of 554 • Bottom 96.8% in tier

Membership shrinking at least 0.5% year-over-year. Declining member base creates long-term risk even if current operations appear healthy.

Why This Signature
Member Growth (YoY): -1.23%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
Loan Growth (YoY): 17.83%
(Tier: 4.11%, National: 111.96%)
but better than tier avg
Delinquency Rate: 0.56%
(Tier: 0.89%, National: 1.28%)
but better than tier avg
554 of 1069 Mid-Small & Community CUs have this signature | 652 nationally
→ No prior data (554 CUs now) | New qualifier

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 1069 peers in tier

Top Strengths (12 metrics)

1
Total Assets
balance_sheet
Value: $497.40M
Peer Median: -
#1 of 1069 Top 0.0% in 100M-500M tier
13
Total Loans
balance_sheet
Value: $367.81M
Peer Median: -
#13 of 1069 Top 1.1% in 100M-500M tier
15
Total Deposits
balance_sheet
Value: $423.04M
Peer Median: -
#15 of 1069 Top 1.3% in 100M-500M tier
51
Loan Growth Rate
growth
Value: 17.83%
Peer Median: -
#51 of 1069 Top 4.7% in 100M-500M tier
75
AMR Growth Rate
growth
Value: 11.76%
Peer Median: -
#75 of 1069 Top 6.9% in 100M-500M tier
91
Fee Income Per Member
profitability
Value: $274.64
Peer Median: -
#91 of 1069 Top 8.4% in 100M-500M tier
116
Net Interest Margin (NIM)
profitability
Value: 4.43%
Peer Median: -
#116 of 1069 Top 10.8% in 100M-500M tier
131
Loan-to-Member Ratio (LMR)
engagement
Value: $14,502
Peer Median: -
#131 of 1069 Top 12.2% in 100M-500M tier
132
Total Members
engagement
Value: 25,362
Peer Median: -
#132 of 1069 Top 12.3% in 100M-500M tier
164
Average Member Relationship (AMR)
engagement
Value: $31,182
Peer Median: -
#164 of 1069 Top 15.2% in 100M-500M tier

Top Weaknesses (2 metrics)

1007
Members Per Employee (MPE)
engagement
Value: 206.195
Peer Median: -
#1007 of 1069 Bottom 5.9% in 100M-500M tier
904
Net Charge-Off Rate
risk
Value: 0.80%
Peer Median: -
#904 of 1069 Bottom 15.5% in 100M-500M tier
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