BlastPoint's Credit Union Scorecard

HERITAGE SOUTH

Charter #68586 · AL

1069 CUs in 100M-500M nationally 19 in AL

HERITAGE SOUTH has 1 strength but faces 7 concerns

Key Strengths

Areas where this CU excels compared to peers

  • + Net Interest Margin 0.51% above tier average

Key Concerns

Areas that may need attention

  • - Efficiency Drag: Bottom 17.1% in tier
  • - Credit Quality Pressure: Bottom 65.3% in tier
  • - Stagnation Risk: Bottom 77.0% in tier
  • - Membership Headwinds: Bottom 89.9% in tier
  • - Institutional Decline: Bottom 93.7% in tier
  • - ROA 0.42% below tier average
  • - Efficiency ratio 11.17% above tier (higher cost structure)

Core Metrics

As of 2025-Q4

Metric Current vs Tier Tier Avg State Avg (AL) National Avg Tier Percentile
Members 15,490
-0.9% YoY-0.3% QoQ
+52 15,437
-2.9% YoY
27,849
-7.3% YoY
33,374
+5.7% YoY
60%
Assets $183.9M
+1.4% YoY+2.1% QoQ
$-48.0M $231.9M
+1.3% YoY
$442.6M
+8.5% YoY
$561.6M
+9.7% YoY
45%
Loans $131.5M
-1.4% YoY+0.5% QoQ
$-15.9M $147.3M
-0.1% YoY
$260.4M
+7.2% YoY
$397.0M
+8.8% YoY
54%
Deposits $166.8M
+0.8% YoY+2.0% QoQ
$-34.0M $200.8M
+0.8% YoY
$387.0M
+6.9% YoY
$477.3M
+9.7% YoY
48%

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Tier 1
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Performance signatures (strengths & concerns)
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ROA 0.3%
+146.4% YoY+4.5% QoQ
-0.4% 0.8%
+18.2% YoY
0.7%
+32.7% YoY
0.7%
+15.9% YoY
21%
NIM 4.1%
+16.1% YoY-4.6% QoQ
+0.5% 3.6%
+6.7% YoY
3.7%
+4.6% YoY
3.8%
+5.1% YoY
78%
Efficiency Ratio 88.2%
-5.5% YoY+0.2% QoQ
+11.2% 77.0%
-3.1% YoY
78.3%
-5.6% YoY
79.7%
-3.3% YoY
Top 13.7% in tier
Delinquency Rate 0.6%
+25.5% YoY-7.9% QoQ
-0.3 0.9%
+4.2% YoY
1.7%
+25.2% YoY
1.3%
-2.1% YoY
43%
Loan To Share 78.8%
-2.1% YoY-1.5% QoQ
+6.6% 72.2%
-1.1% YoY
60.7%
-1.8% YoY
67.4%
-1.7% YoY
61%
AMR $19,255
+0.7% YoY+1.7% QoQ
$-5K $24,676
+3.4% YoY
$17,441
+4.4% YoY
$19,687
+2.0% YoY
29%
CD Concentration 29.2%
-10.5% YoY+7.9% QoQ
+4.8% 24.4% 21.2% 19.8% 50%
Indirect Auto % 7.0%
-13.5% YoY-6.0% QoQ
-6.8% 13.8% 5.2% 7.8% 50%

Signature Analysis

Strengths (0)

No strengths identified

Concerns (5)

Efficiency Drag

risk
#93 of 538 • Bottom 17.1% in tier

High efficiency ratio (>80%) indicates elevated operating costs relative to revenue. Margin improvement opportunities may exist.

Why This Signature
Efficiency Ratio: 88.19%
(Tier: 76.88%, National: 79.67%)
worse than tier avg
ROA Change (YoY): 0.20% points
(Tier: 0.11% points, National: 0.02% points)
but better than tier avg
Member Growth (YoY): -0.88%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
538 of 1069 Mid-Small & Community CUs have this signature | 633 nationally
↓ Shrinking -98 CUs YoY | Rank improving

Credit Quality Pressure

risk
#461 of 705 • Bottom 65.3% in tier

Delinquencies are rising year-over-year. Credit risk is building - they may need better underwriting tools.

Why This Signature
Delinquency Change (YoY): 0.13% points
(Tier: 0.03% points, National: 0.06% points)
worse than tier avg
705 of 1069 Mid-Small & Community CUs have this signature | 969 nationally
↓ Shrinking -150 CUs YoY | New qualifier

Stagnation Risk

risk
#427 of 554 • Bottom 77.0% in tier

Membership shrinking at least 0.5% year-over-year. Declining member base creates long-term risk even if current operations appear healthy.

Why This Signature
Member Growth (YoY): -0.88%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
Loan Growth (YoY): -1.35%
(Tier: 4.11%, National: 111.96%)
worse than tier avg
Delinquency Rate: 0.62%
(Tier: 0.89%, National: 1.28%)
but better than tier avg
554 of 1069 Mid-Small & Community CUs have this signature | 652 nationally
→ No prior data (554 CUs now) | New qualifier

Membership Headwinds

decline
#498 of 554 • Bottom 89.9% in tier

Membership declining year-over-year. They need solutions to stop the bleeding before it impacts revenue.

Why This Signature
Member Growth (YoY): -0.88%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
554 of 1069 Mid-Small & Community CUs have this signature | 652 nationally
→ No prior data (554 CUs now) | New qualifier

Institutional Decline

decline
#225 of 240 • Bottom 93.7% in tier

Both members and loans declining - the institution is contracting. Leadership is likely under pressure to reverse course.

Why This Signature
Total Assets: $183.86M
(Tier: $334.15M, National: $561.61M)
worse than tier avg
Member Growth (YoY): -0.88%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
Loan Growth (YoY): -1.35%
(Tier: 4.11%, National: 111.96%)
worse than tier avg
240 of 1069 Mid-Small & Community CUs have this signature | 277 nationally
→ No prior data (240 CUs now) | New qualifier

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 1069 peers in tier

Top Strengths (2 metrics)

235
Net Interest Margin (NIM)
profitability
Value: 4.11%
Peer Median: -
#235 of 1069 Top 21.9% in 100M-500M tier
239
Fee Income Per Member
profitability
Value: $223.25
Peer Median: -
#239 of 1069 Top 22.3% in 100M-500M tier

Top Weaknesses (8 metrics)

924
Efficiency Ratio
profitability
Value: 88.19%
Peer Median: -
#924 of 1069 Bottom 13.7% in 100M-500M tier
879
Members Per Employee (MPE)
engagement
Value: 245.873
Peer Median: -
#879 of 1069 Bottom 17.9% in 100M-500M tier
846
Return on Assets (ROA)
profitability
Value: 0.34%
Peer Median: -
#846 of 1069 Bottom 21.0% in 100M-500M tier
841
Deposit Growth Rate
growth
Value: 0.77%
Peer Median: -
#841 of 1069 Bottom 21.4% in 100M-500M tier
841
First Mortgage Concentration (%)
balance_sheet
Value: 43.69%
Peer Median: -
#841 of 1069 Bottom 21.4% in 100M-500M tier
828
Asset Growth Rate
growth
Value: 1.39%
Peer Median: -
#828 of 1069 Bottom 22.6% in 100M-500M tier
817
AMR Growth Rate
growth
Value: 0.71%
Peer Median: -
#817 of 1069 Bottom 23.7% in 100M-500M tier
805
Net Worth Ratio
risk
Value: 9.84%
Peer Median: -
#805 of 1069 Bottom 24.8% in 100M-500M tier
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