44 NORTH

Charter #68739 | OR

100M-500M (1077 CUs) Micro
18 100M-500M in OR

44 NORTH has 6 strengths but faces 12 concerns

Key Strengths

Areas where this CU excels compared to peers

  • + Wallet Share Momentum: Top 2.8% in tier
  • + Relationship Depth Leader: Top 6.9% in tier
  • + Emerging Performer: Top 31.5% in tier
  • + Net Interest Margin 1.43% above tier average
  • + First Mortgage Concentration (%): Top 4.1% in tier
  • + AMR Growth Rate: Top 5.8% in tier

Key Concerns

Areas that may need attention

  • - Membership Headwinds: Bottom 1.1% in tier
  • - Institutional Decline: Bottom 1.8% in tier
  • - Indirect Auto Dependency: Bottom 4.7% in tier
  • - Stagnation Risk: Bottom 4.9% in tier
  • - Credit Quality Pressure: Bottom 21.8% in tier
  • - ROA 0.29% below tier average
  • - Delinquency rate 1.15% above tier average
  • - Member decline: -13.6% YoY
  • - Member Growth Rate: Bottom 1.9% in tier
  • - Loan Growth Rate: Bottom 2.0% in tier
  • - Net Charge-Off Rate: Bottom 6.4% in tier
  • - Total Delinquency Rate (60+ days): Bottom 6.8% in tier

Core Metrics

As of 2025-Q3

Metric Current vs Tier Tier Avg State Avg (OR) National Avg Tier Percentile
Members 10,538
-13.6% YoY-4.3% QoQ
 -5.1K 15,628
-3.4% YoY
 48,799
+9.4% YoY
 33,089
+6.1% YoY
 33rd in tier
Assets $169.1M
+5.4% YoY+0.2% QoQ
 $-62.2M $231.3M
-0.0% YoY
 $801.2M
+7.5% YoY
 $547.7M
+7.8% YoY
 39th in tier
Loans $108.8M
-12.5% YoY-2.2% QoQ
 $-39.0M $147.8M
-1.4% YoY
 $546.0M
+10.9% YoY
 $388.7M
+8.6% YoY
 40th in tier
Deposits $148.3M
+5.2% YoY+0.1% QoQ
 $-52.0M $200.3M
-0.0% YoY
 $683.7M
+7.5% YoY
 $464.6M
+9.3% YoY
 40th in tier
ROA 0.5%
-13.3% YoY-4.7% QoQ
 -0.3% 0.8%
+15.5% YoY
 0.7%
+15.2% YoY
 0.7%
+273.4% YoY
 32nd in tier
NIM 5.0%
-14.8% YoY+0.1% QoQ
 +1.4% 3.6%
+6.9% YoY
 3.9%
+7.2% YoY
 3.7%
+5.0% YoY
 Top 2.7% in tier
Efficiency Ratio 75.6%
+10.2% YoY+0.7% QoQ
 -1.7% 77.3%
-3.0% YoY
 76.2%
-3.6% YoY
 79.1%
-3.3% YoY
 45th in tier
Delinquency Rate 2.0%
+3.7% YoY-0.0% QoQ
 +1.1 0.9%
+7.6% YoY
 0.9%
-6.6% YoY
 1.2%
-0.9% YoY
 Top 6.8% in tier
Loan To Share 73.4%
-16.9% YoY-2.2% QoQ
 +0.7% 72.7%
-1.5% YoY
 76.2%
+0.8% YoY
 68.0%
-1.7% YoY
 48th in tier
AMR $24,400
+12.2% YoY+3.5% QoQ
 +$36 $24,363
+2.9% YoY
 $25,038
+0.5% YoY
 $19,418
+1.3% YoY
 61st in tier
CD Concentration 36.0%
+12.8% YoY+4.2% QoQ
 +11.6% 24.4%
+4.2% YoY
 16.6%
+1.3% YoY
 19.6%
+6.2% YoY
 50th in tier
Indirect Auto % 30.3%
-27.5% YoY-9.3% QoQ
 +16.4% 14.0%
-5.8% YoY
 13.9%
-0.5% YoY
 7.9%
-2.9% YoY
 50th in tier

Signature Analysis

Strengths (3)

Wallet Share Momentum

growth
#78 of 1006 • Top 2.8% in tier

Average member relationship growing year-over-year. Members are deepening their engagement.

Why This Signature
AMR Growth (YoY): 12.22%
(Tier: 3.68%, National: 4.19%)
better than tier avg
1006 of 1077 Community CUs have this signature | 1330 nationally
↑ Growing +249 CUs YoY | New qualifier

Relationship Depth Leader

growth
#191 of 1006 • Top 6.9% in tier

Average member relationship growing year-over-year. Increasing engagement suggests members are consolidating more business here.

Why This Signature
AMR Growth (YoY): 12.22%
(Tier: 3.68%, National: 4.19%)
better than tier avg
Share Draft per Member: $2.5K
(Tier: $2.8K, National: $2.0K)
but worse than tier avg
1006 of 1077 Community CUs have this signature | 1330 nationally
↑ Growing +249 CUs YoY | New qualifier

Emerging Performer

growth
#592 of 627 • Top 31.5% in tier

Profitable credit union with positive returns. May represent growth potential worth exploring.

Why This Signature
Return on Assets: 0.50%
(Tier: 0.77%, National: 0.71%)
but worse than tier avg
Member Growth (YoY): -13.64%
(Tier: 0.88%, National: 9.37%)
but worse than tier avg
627 of 1077 Community CUs have this signature | 852 nationally
↑ Growing +13 CUs YoY | Rank worsening

Concerns (5)

Membership Headwinds

decline
#19 of 550 • Bottom 1.1% in tier

Membership declining year-over-year. They need solutions to stop the bleeding before it impacts revenue.

Why This Signature
Member Growth (YoY): -13.64%
(Tier: 0.88%, National: 9.37%)
worse than tier avg
550 of 1077 Community CUs have this signature | 648 nationally
→ Stable (555→550 CUs) -5 CUs YoY | New qualifier

Institutional Decline

decline
#15 of 256 • Bottom 1.8% in tier

Both members and loans declining - the institution is contracting. Leadership is likely under pressure to reverse course.

Why This Signature
Total Assets: $169.15M
(Tier: $231.30M, National: $547.69M)
worse than tier avg
Member Growth (YoY): -13.64%
(Tier: 0.88%, National: 9.37%)
worse than tier avg
Loan Growth (YoY): -12.51%
(Tier: 3.64%, National: 36.38%)
worse than tier avg
256 of 1077 Community CUs have this signature | 293 nationally
↓ Shrinking -43 CUs YoY | New qualifier

Indirect Auto Dependency

risk
#76 of 525 • Bottom 4.7% in tier

Significant portion of loan portfolio in indirect auto (>15%). This concentration creates dependency on dealer relationships.

Why This Signature
Asset Growth (YoY): 5.37%
(Tier: 4.61%, National: 3.04%)
but better than tier avg
Indirect Auto %: 30.32%
(Tier: 13.96%, National: 7.90%)
worse than tier avg
Member Growth (YoY): -13.64%
(Tier: 0.88%, National: 9.37%)
worse than tier avg
525 of 1077 Community CUs have this signature | 768 nationally
↓ Shrinking -18 CUs YoY | Rank improving

Stagnation Risk

risk
#82 of 550 • Bottom 4.9% in tier

Membership is declining. If profitability remains stable, current success may mask future risk from a shrinking member base.

Why This Signature
Return on Assets: 0.50%
(Tier: 0.77%, National: 0.71%)
worse than tier avg
Member Growth (YoY): -13.64%
(Tier: 0.88%, National: 9.37%)
worse than tier avg
Avg Member Relationship: $24.4K
(Tier: $25.0K, National: $19.4K)
worse than tier avg
CD Concentration: 36.02%
(Tier: 24.41%, National: 19.60%)
worse than tier avg
550 of 1077 Community CUs have this signature | 648 nationally
→ Stable (555→550 CUs) -5 CUs YoY | New qualifier

Credit Quality Pressure

risk
#541 of 736 • Bottom 21.8% in tier

Delinquencies are rising year-over-year. Credit risk is building - they may need better underwriting tools.

Why This Signature
Delinquency Change (YoY): 0.07% points
(Tier: 0.04% points, National: 0.07% points)
worse than tier avg
736 of 1077 Community CUs have this signature | 1002 nationally
↓ Shrinking -199 CUs YoY | New qualifier

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) | Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 1077 peers in tier

Top Strengths (3 metrics)

29
Net Interest Margin (NIM)
profitability
Value: 5.02%
Peer Avg: 3.58%
#29 of 1077 Top 2.6% in 100M-500M tier
45
First Mortgage Concentration (%)
balance_sheet
Value: 2.89%
Peer Avg: 30.43%
#45 of 1077 Top 4.1% in 100M-500M tier
63
AMR Growth Rate
growth
Value: 12.22%
Peer Avg: 3.64%
#63 of 1077 Top 5.8% in 100M-500M tier

Top Weaknesses (7 metrics)

1057
Member Growth Rate
growth
Value: -13.64%
Peer Avg: 0.72%
#1057 of 1077 Bottom 1.9% in 100M-500M tier
1056
Loan Growth Rate
growth
Value: -12.51%
Peer Avg: 3.45%
#1056 of 1077 Bottom 2.0% in 100M-500M tier
1009
Net Charge-Off Rate
risk
Value: 1.19%
Peer Avg: 0.47%
#1009 of 1077 Bottom 6.4% in 100M-500M tier
1005
Total Delinquency Rate (60+ days)
risk
Value: 2.00%
Peer Avg: 0.86%
#1005 of 1077 Bottom 6.8% in 100M-500M tier
937
Share Certificate Concentration (%)
balance_sheet
Value: 36.02%
Peer Avg: 23.61%
#937 of 1077 Bottom 13.1% in 100M-500M tier
902
Indirect Auto Concentration (%)
balance_sheet
Value: 30.32%
Peer Avg: 13.34%
#902 of 1077 Bottom 16.3% in 100M-500M tier
854
Fee Income Per Member
profitability
Value: $111.80
Peer Avg: $174.31
#854 of 1077 Bottom 20.8% in 100M-500M tier