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HEART OF LOUISIANA

Charter #10164 · LA

100M-500M
1024 CUs in 100M-500M nationally 21 in LA

HEART OF LOUISIANA has 4 strengths but faces 8 concerns

Key Strengths

Areas where this CU excels compared to peers

  • + Wallet Share Momentum: Top 50.0% in tier
  • + Net Interest Margin 0.81% above tier average
  • + Share Certificate Concentration (%): Top 2.1% in tier
  • + Net Worth Ratio: Top 9.3% in tier

Key Concerns

Areas that may need attention

  • - Efficiency Drag: Bottom 50.0% in tier
  • - Liquidity Overhang: Bottom 50.0% in tier
  • - Membership Headwinds: Bottom 50.0% in tier
  • - Stagnation Risk: Bottom 50.0% in tier
  • - ROA 0.39% below tier average
  • - Efficiency ratio 8.36% above tier (higher cost structure)
  • - Average Member Relationship (AMR): Bottom 1.9% in tier
  • - Loan-to-Member Ratio (LMR): Bottom 5.1% in tier

NEW · Q2 2026 RECAP

Your Quarter, Wrapped

A 35-second highlight reel of your Q2 2026 — the wins worth celebrating and the one signal worth watching, pulled straight from your scorecard data.

Q2 2026 at a glance

  • One of 1,024 credit unions with $100M-$500M in assets nationally, and 1 of 21 that size in Louisiana.
  • Shares and deposits +2.6% year over year ($120M in shares and deposits).
  • Membership: 16,455 members, -0.9% vs a year ago.
  • Delinquency rate 0.35%.
  • Return on assets 0.47%.
  • Efficiency ratio 85.09% vs a 76.73% peer average.
  • Loan-to-share ratio 67.12% vs a 71.54% peer average.

Data period: Q2 2026 NCUA call report. Animation disabled (reduced-motion preference). Full details in the metrics table below.

Core Metrics

As of 2026-Q2

Metric Current vs Tier Tier Avg State Avg (LA) National Avg Tier Percentile
Members 16,455
-0.9% YoY+0.3% QoQ
+1.3K 15,168
-2.6% YoY
9,550
+2.7% YoY
34,678
+6.6% YoY
65%
Assets $143.2M
+2.4% YoY-2.2% QoQ
$-88.8M $232.0M
+0.7% YoY
$130.2M
+7.1% YoY
$593.1M
+10.2% YoY
27%
Loans $80.9M
+9.5% YoY+2.7% QoQ
$-65.4M $146.3M
+0.2% YoY
$92.6M
+7.3% YoY
$418.6M
+10.1% YoY
24%
Deposits $120.5M
+2.6% YoY-2.3% QoQ
$-80.2M $200.7M
+0.2% YoY
$111.6M
+7.6% YoY
$504.8M
+10.3% YoY
24%

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Tier 1
50+ financial metrics with peer benchmarks
Performance signatures (strengths & concerns)
AI-generated insights and rankings

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ROA 0.5%
-36.8% YoY+23.6% QoQ
-0.4% 0.9%
+12.5% YoY
1.1%
+258.0% YoY
1.2%
+121.4% YoY
26%
NIM 4.5%
-1.3% YoY+3.3% QoQ
+0.8% 3.7%
+4.5% YoY
4.2%
-0.2% YoY
3.8%
+2.3% YoY
Top 10.9% in tier
Efficiency Ratio 85.1%
+3.9% YoY-2.8% QoQ
+8.4% 76.7%
-0.8% YoY
89.3%
+0.7% YoY
83.0%
-5.3% YoY
77%
Delinquency Rate 0.3%
-23.4% YoY-16.4% QoQ
-0.5 0.9%
+6.6% YoY
2.0%
+21.9% YoY
1.3%
+2.6% YoY
23%
Loan To Share 67.1%
+6.8% YoY+5.1% QoQ
-4.4% 71.5%
-0.3% YoY
68.1%
-2.7% YoY
66.4%
-1.4% YoY
38%
AMR $12,237
+6.2% YoY-0.6% QoQ
$-13K $25,107
+3.2% YoY
$13,536
+2.7% YoY
$20,028
-0.9% YoY
Bottom 1.8% in tier
CD Concentration 1.3%
-59.2% YoY+1.1% QoQ
-23.3% 24.6% 15.1% 20.0% 50%
Indirect Auto % 0.0% -13.6% 13.6% 5.1% 7.7% 50%

Signature Analysis

Strengths (1)

Wallet Share Momentum

growth
#363 of 483 • Top 50.0% in tier

Average member relationship growing 5%+ year-over-year. Members are significantly deepening their engagement.

Why This Signature
AMR Growth (YoY): 6.19%
(Tier: 3.97%, National: 35.20%)
better than tier avg
483 of 1024 Mid-Small & Community CUs have this signature | 635 nationally
↑ Growing +52 CUs YoY | Rank worsening

Concerns (4)

Efficiency Drag

risk
#210 of 531 • Bottom 50.0% in tier

High efficiency ratio (>80%) indicates elevated operating costs relative to revenue. Margin improvement opportunities may exist.

Why This Signature
Efficiency Ratio: 85.09%
(Tier: 76.58%, National: 82.97%)
worse than tier avg
ROA Change (YoY): -0.28% points
(Tier: 0.10% points, National: 0.47% points)
worse than tier avg
Member Growth (YoY): -0.90%
(Tier: 0.46%, National: 15.67%)
worse than tier avg
531 of 1024 Mid-Small & Community CUs have this signature | 608 nationally
↓ Shrinking -37 CUs YoY | Rank improving

Liquidity Overhang

risk
#89 of 130 • Bottom 50.0% in tier

Exceptional capital position (>16%, top quartile). Strong fundamentals—opportunity to deploy capital more productively.

Why This Signature
Net Worth Ratio: 16.71%
(Tier: 12.53%, National: 14.66%)
but better than tier avg
Loan-to-Share Ratio: 67.12%
(Tier: 73.56%, National: 66.39%)
worse than tier avg
130 of 1024 Mid-Small & Community CUs have this signature | 148 nationally
↑ Growing +7 CUs YoY | Rank worsening

Membership Headwinds

decline
#472 of 549 • Bottom 50.0% in tier

Membership declining year-over-year. They need solutions to stop the bleeding before it impacts revenue.

Why This Signature
Member Growth (YoY): -0.90%
(Tier: 0.46%, National: 15.67%)
worse than tier avg
549 of 1024 Mid-Small & Community CUs have this signature | 653 nationally
↓ Shrinking -15 CUs YoY | Rank improving

Stagnation Risk

risk
#541 of 549 • Bottom 50.0% in tier

Membership shrinking at least 0.5% year-over-year. Declining member base creates long-term risk even if current operations appear healthy.

Why This Signature
Member Growth (YoY): -0.90%
(Tier: 0.46%, National: 15.67%)
worse than tier avg
Loan Growth (YoY): 9.49%
(Tier: 4.13%, National: 78.26%)
but better than tier avg
Delinquency Rate: 0.35%
(Tier: 0.87%, National: 1.26%)
but better than tier avg
549 of 1024 Mid-Small & Community CUs have this signature | 653 nationally
↓ Shrinking -15 CUs YoY | Rank worsening

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 1024 peers in tier

Top Strengths (7 metrics)

1
Indirect Auto Concentration (%)
balance_sheet
Value: 0.00%
Peer Median: 6.15%
#1 of 1024 Top 0.1% in 100M-500M tier
23
Share Certificate Concentration (%)
balance_sheet
Value: 1.25%
Peer Median: 23.39%
#23 of 1024 Top 2.1% in 100M-500M tier
96
Net Worth Ratio
risk
Value: 16.71%
Peer Median: 11.71%
#96 of 1024 Top 9.3% in 100M-500M tier
112
Net Interest Margin (NIM)
profitability
Value: 4.49%
Peer Median: 3.67%
#112 of 1024 Top 10.8% in 100M-500M tier
159
First Mortgage Concentration (%)
balance_sheet
Value: 12.30%
Peer Median: 29.92%
#159 of 1024 Top 15.4% in 100M-500M tier
178
Loan Growth Rate
growth
Value: 9.49%
Peer Median: 3.02%
#178 of 1024 Top 17.3% in 100M-500M tier
232
Total Delinquency Rate (60+ days)
risk
Value: 0.35%
Peer Median: 0.71%
#232 of 1024 Top 22.6% in 100M-500M tier

Top Weaknesses (5 metrics)

1006
Average Member Relationship (AMR)
engagement
Value: $12,237
Peer Median: $23,006
#1006 of 1024 Bottom 1.9% in 100M-500M tier
973
Loan-to-Member Ratio (LMR)
engagement
Value: $4,915
Peer Median: $9,434
#973 of 1024 Bottom 5.1% in 100M-500M tier
785
Efficiency Ratio
profitability
Value: 85.09%
Peer Median: 77.26%
#785 of 1024 Bottom 23.4% in 100M-500M tier
776
Total Loans
balance_sheet
Value: $80.87M
Peer Median: $124.04M
#776 of 1024 Bottom 24.3% in 100M-500M tier
773
Total Deposits
balance_sheet
Value: $120.49M
Peer Median: $170.77M
#773 of 1024 Bottom 24.6% in 100M-500M tier
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