BlastPoint's Credit Union Scorecard

SHORELINE

Charter #66447 ยท WI

1077 CUs in 100M-500M nationally 27 in WI

SHORELINE has 13 strengths but faces 4 concerns

Key Strengths

Areas where this CU excels compared to peers

  • + Profitability Leader: Top 0.0% in tier
  • + Organic Growth Engine: Top 2.9% in tier
  • + Emerging Performer: Top 9.5% in tier
  • + Organic Growth Leader: Top 13.4% in tier
  • + Relationship Depth Leader: Top 27.0% in tier
  • + Wallet Share Momentum: Top 57.1% in tier
  • + ROA 3.25% above tier average
  • + Net Interest Margin 0.09% above tier average
  • + Fee Income Per Member: Top 0.2% in tier
  • + Efficiency Ratio: Top 2.0% in tier
  • + Asset Growth Rate: Top 3.7% in tier
  • + Loan-to-Share Ratio: Top 5.1% in tier
  • + Loan Growth Rate: Top 5.2% in tier

Key Concerns

Areas that may need attention

  • - Credit Risk Growth: Bottom 2.6% in tier
  • - Liquidity Strain: Bottom 4.0% in tier
  • - Credit Quality Pressure: Bottom 11.2% in tier
  • - Members Per Employee (MPE): Bottom 5.3% in tier

Core Metrics

As of 2025-Q3

Metric Current vs Tier Tier Avg State Avg (WI) National Avg Tier Percentile
Members 7,917
+3.0% YoY+0.6% QoQ
-7.7K 15,628
-3.4% YoY
38,719
+8.7% YoY
33,089
+6.1% YoY
16%
Assets $146.0M
+14.3% YoY+3.3% QoQ
$-85.3M $231.3M
-0.0% YoY
$717.4M
+12.8% YoY
$547.7M
+7.8% YoY
29%
Loans $111.5M
+17.4% YoY+4.8% QoQ
$-36.3M $147.8M
-1.4% YoY
$555.6M
+13.3% YoY
$388.7M
+8.6% YoY
43%
Deposits $114.3M
+4.1% YoY+1.2% QoQ
$-86.0M $200.3M
-0.0% YoY
$603.1M
+13.2% YoY
$464.6M
+9.3% YoY
21%

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Tier 1
50+ financial metrics with peer benchmarks
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ROA 4.0%
+547.6% YoY-29.6% QoQ
+3.3% 0.8%
+15.5% YoY
0.7%
-20.1% YoY
0.7%
+273.4% YoY
Top 0.1% in tier
NIM 3.7%
+5.5% YoY+1.7% QoQ
+0.1% 3.6%
+6.9% YoY
3.5%
-0.2% YoY
3.7%
+5.0% YoY
55%
Efficiency Ratio 49.8%
-40.8% YoY+20.2% QoQ
-27.5% 77.3%
-3.0% YoY
74.2%
-2.5% YoY
79.1%
-3.3% YoY
Bottom 2.0% in tier
Delinquency Rate 0.8%
+53.3% YoY+82.2% QoQ
-0.0 0.9%
+7.6% YoY
1.0%
+20.8% YoY
1.2%
-0.9% YoY
61%
Loan To Share 97.6%
+12.8% YoY+3.6% QoQ
+24.9% 72.7%
-1.5% YoY
80.3%
+0.1% YoY
68.0%
-1.7% YoY
Top 5.2% in tier
AMR $28,528
+7.1% YoY+2.4% QoQ
+$4K $24,363
+2.9% YoY
$22,950
+4.4% YoY
$19,418
+1.3% YoY
79%
CD Concentration 17.8%
+8.0% YoY+2.8% QoQ
-6.6% 24.4%
+4.2% YoY
21.1%
+6.2% YoY
19.6%
+6.2% YoY
50%
Indirect Auto % 2.3%
+48.3% YoY-5.2% QoQ
-11.7% 14.0%
-5.7% YoY
8.1%
-7.1% YoY
7.9%
-2.9% YoY
50%

Signature Analysis

Strengths (6)

Profitability Leader

growth
#1 of 340 โ€ข Top 0.0% in tier

Top-tier profitability (ROA in top 25% of peer group). Strong fundamentals and operational efficiency.

Why This Signature
Return on Assets: 4.04%
(Tier: 0.77%, National: 0.71%)
better than tier avg
ROA Change (YoY): 3.42% points
(Tier: 0.11% points, National: 0.05% points)
better than tier avg
340 of 1077 Community CUs have this signature | 457 nationally
โ†’ Stable (341โ†’340 CUs) -1 CUs YoY | New qualifier

Organic Growth Engine

growth
#54 of 603 โ€ข Top 2.9% in tier

Growing membership while maintaining profitability. Healthy fundamentals in place.

Why This Signature
Member Growth (YoY): 2.99%
(Tier: 0.88%, National: 9.37%)
better than tier avg
Return on Assets: 4.04%
(Tier: 0.77%, National: 0.71%)
better than tier avg
Indirect Auto %: 2.32%
(Tier: 13.97%, National: 7.90%)
better than tier avg
603 of 1077 Community CUs have this signature | 917 nationally
โ†’ Stable (608โ†’603 CUs) -5 CUs YoY | New qualifier

Emerging Performer

growth
#19 of 191 โ€ข Top 9.5% in tier

Smaller CU (bottom 50% by assets in tier) with strong profitability (ROA > 0.5%) AND growth (members >= 1%). Emerging leaders worth watching.

Why This Signature
Return on Assets: 4.04%
(Tier: 0.77%, National: 0.71%)
better than tier avg
Member Growth (YoY): 2.99%
(Tier: 0.88%, National: 9.37%)
better than tier avg
191 of 1077 Community CUs have this signature | 288 nationally
โ†‘ Growing +20 CUs YoY | New qualifier

Organic Growth Leader

growth
#177 of 430 โ€ข Top 13.4% in tier

Attracting members (0.5-50% YoY) without heavy indirect auto dependency (<20%). Healthy, sustainable growth model.

Why This Signature
Member Growth (YoY): 2.99%
(Tier: 0.88%, National: 9.37%)
better than tier avg
Indirect Auto %: 2.32%
(Tier: 13.97%, National: 7.90%)
better than tier avg
430 of 1077 Community CUs have this signature | 608 nationally
โ†“ Shrinking -21 CUs YoY | New qualifier

Relationship Depth Leader

growth
#70 of 257 โ€ข Top 27.0% in tier

Top-tier average member relationship within peer group, with stable or growing engagement. Strong wallet share positioning.

Why This Signature
AMR Growth (YoY): 7.06%
(Tier: 3.68%, National: 4.19%)
better than tier avg
Share Draft per Member: $3.1K
(Tier: $2.8K, National: $2.0K)
better than tier avg
257 of 1077 Community CUs have this signature | 341 nationally
โ†‘ Growing +59 CUs YoY | New qualifier

Wallet Share Momentum

growth
#275 of 481 โ€ข Top 57.1% in tier

Average member relationship growing 5%+ year-over-year. Members are significantly deepening their engagement.

Why This Signature
AMR Growth (YoY): 7.06%
(Tier: 3.68%, National: 4.19%)
better than tier avg
481 of 1077 Community CUs have this signature | 620 nationally
โ†‘ Growing +201 CUs YoY | New qualifier

Concerns (3)

Credit Risk Growth

risk
#40 of 446 โ€ข Bottom 2.6% in tier

Loan portfolio growing while delinquencies are rising. Expansion with deteriorating credit quality needs attention.

Why This Signature
Loan Growth (YoY): 17.39%
(Tier: 3.65%, National: 36.38%)
but better than tier avg
Delinquency Change (YoY): 0.28% points
(Tier: 0.04% points, National: 0.07% points)
worse than tier avg
446 of 1077 Community CUs have this signature | 646 nationally
โ†“ Shrinking -77 CUs YoY | New qualifier

Liquidity Strain

risk
#32 of 258 โ€ข Bottom 4.0% in tier

Loan demand outpacing deposits. They're bumping against liquidity limits - need funding solutions.

Why This Signature
Loan-to-Share Ratio: 97.58%
(Tier: 74.56%, National: 67.96%)
but better than tier avg
Loan Growth (YoY): 17.39%
(Tier: 3.65%, National: 36.38%)
but better than tier avg
258 of 1077 Community CUs have this signature | 484 nationally
โ†“ Shrinking -28 CUs YoY | New qualifier

Credit Quality Pressure

risk
#277 of 736 โ€ข Bottom 11.2% in tier

Delinquencies are rising year-over-year. Credit risk is building - they may need better underwriting tools.

Why This Signature
Delinquency Change (YoY): 0.28% points
(Tier: 0.04% points, National: 0.07% points)
worse than tier avg
736 of 1077 Community CUs have this signature | 1002 nationally
โ†“ Shrinking -199 CUs YoY | Rank improving

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 1077 peers in tier

Top Strengths (11 metrics)

1
Return on Assets (ROA)
profitability
Value: 4.04%
Peer Avg: -
#1 of 1077 Top 0.0% in 100M-500M tier
3
Fee Income Per Member
profitability
Value: $835.79
Peer Avg: -
#3 of 1077 Top 0.2% in 100M-500M tier
23
Efficiency Ratio
profitability
Value: 49.75%
Peer Avg: -
#23 of 1077 Top 2.0% in 100M-500M tier
41
Asset Growth Rate
growth
Value: 14.30%
Peer Avg: -
#41 of 1077 Top 3.7% in 100M-500M tier
56
Loan-to-Share Ratio
balance_sheet
Value: 97.58%
Peer Avg: -
#56 of 1077 Top 5.1% in 100M-500M tier
57
Loan Growth Rate
growth
Value: 17.39%
Peer Avg: -
#57 of 1077 Top 5.2% in 100M-500M tier
140
Loan-to-Member Ratio (LMR)
engagement
Value: $14,089
Peer Avg: -
#140 of 1077 Top 12.9% in 100M-500M tier
172
Net Charge-Off Rate
risk
Value: 0.10%
Peer Avg: -
#172 of 1077 Top 15.9% in 100M-500M tier
213
Member Growth Rate
growth
Value: 2.99%
Peer Avg: -
#213 of 1077 Top 19.7% in 100M-500M tier
217
AMR Growth Rate
growth
Value: 7.06%
Peer Avg: -
#217 of 1077 Top 20.1% in 100M-500M tier

Top Weaknesses (4 metrics)

1021
Members Per Employee (MPE)
engagement
Value: 208.342
Peer Avg: -
#1021 of 1077 Bottom 5.3% in 100M-500M tier
966
First Mortgage Concentration (%)
balance_sheet
Value: 53.59%
Peer Avg: -
#966 of 1077 Bottom 10.4% in 100M-500M tier
910
Total Members
engagement
Value: 7,917
Peer Avg: -
#910 of 1077 Bottom 15.6% in 100M-500M tier
854
Total Deposits
balance_sheet
Value: $114.31M
Peer Avg: -
#854 of 1077 Bottom 20.8% in 100M-500M tier
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