FIRST CHOICE

Charter #66545 | WI

<100M (2596 CUs) Micro
53 <100M in WI

FIRST CHOICE demonstrates 5 strengths

Key Strengths

Areas where this CU excels compared to peers

  • + ROA 1.64% above tier average
  • + Net Interest Margin 0.24% above tier average
  • + Indirect Auto Concentration (%): Top 0.0% in tier
  • + Loan Growth Rate: Top 4.5% in tier
  • + Efficiency Ratio: Top 6.7% in tier

Key Concerns

Areas that may need attention

No key concerns identified

Core Metrics

As of 2025-Q3

Metric Current vs Tier Tier Avg State Avg (WI) National Avg Tier Percentile
Members 3,264
+3.5% YoY+0.7% QoQ
+638 2,625
-2.2% YoY
38,719
+8.7% YoY
33,089
+6.1% YoY
70th in tier
Assets $48.1M
+7.4% YoY+1.1% QoQ
+$18.3M $29.9M
+1.1% YoY
$717.4M
+12.8% YoY
$547.7M
+7.8% YoY
Top 23.7% in tier
Loans $26.4M
+17.3% YoY+3.1% QoQ
+$10.6M $15.8M
-2.4% YoY
$555.6M
+13.3% YoY
$388.7M
+8.6% YoY
Top 21.7% in tier
Deposits $40.1M
+6.3% YoY+1.1% QoQ
+$14.7M $25.5M
+0.4% YoY
$603.1M
+13.2% YoY
$464.6M
+9.3% YoY
Top 24.4% in tier
ROA 2.3%
+82.6% YoY-7.0% QoQ
+1.6% 0.7%
-731.4% YoY
0.7%
-20.1% YoY
0.7%
+273.4% YoY
Top 5.3% in tier
NIM 4.2%
+11.0% YoY+0.0% QoQ
+0.2% 3.9%
+3.8% YoY
3.5%
-0.2% YoY
3.7%
+5.0% YoY
61st in tier
Efficiency Ratio 51.2%
-24.9% YoY+3.1% QoQ
-30.2% 81.4%
-2.4% YoY
74.2%
-2.5% YoY
79.1%
-3.3% YoY
Bottom 6.7% in tier
Delinquency Rate 0.4%
+217.7% YoY-51.2% QoQ
-1.1 1.5%
-2.0% YoY
1.0%
+20.8% YoY
1.2%
-0.9% YoY
39th in tier
Loan To Share 65.8%
+10.3% YoY+2.0% QoQ
+4.6% 61.2%
-3.0% YoY
80.3%
+0.1% YoY
68.0%
-1.7% YoY
56th in tier
AMR $20,385
+6.7% YoY+1.2% QoQ
+$6K $14,627
-2.7% YoY
$22,950
+4.4% YoY
$19,418
+1.3% YoY
Top 19.0% in tier
CD Concentration 23.7%
+23.5% YoY+14.0% QoQ
-0.7% 24.4%
+4.2% YoY
21.1%
+6.2% YoY
19.6%
+6.2% YoY
50th in tier
Indirect Auto % 0.0% -14.0% 14.0%
-5.8% YoY
8.1%
-7.1% YoY
7.9%
-2.9% YoY
50th in tier

Signature Analysis

Strengths (0)

No strengths identified

Concerns (0)

No concerns identified

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) | Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 2596 peers in tier

Top Strengths (14 metrics)

1
Indirect Auto Concentration (%)
balance_sheet
Value: 0.00%
Peer Avg: 2.84%
#1 of 2596 Top 0.0% in <100M tier
117
Loan Growth Rate
growth
Value: 17.27%
Peer Avg: 59.01%
#117 of 2596 Top 4.5% in <100M tier
137
Return on Assets (ROA)
profitability
Value: 2.32%
Peer Avg: 0.68%
#137 of 2596 Top 5.2% in <100M tier
176
Efficiency Ratio
profitability
Value: 51.17%
Peer Avg: 81.39%
#176 of 2596 Top 6.7% in <100M tier
272
Member Growth Rate
growth
Value: 3.45%
Peer Avg: 14.92%
#272 of 2596 Top 10.4% in <100M tier
274
Fee Income Per Member
profitability
Value: $167.21
Peer Avg: $182.96
#274 of 2596 Top 10.5% in <100M tier
383
Asset Growth Rate
growth
Value: 7.43%
Peer Avg: 1.82%
#383 of 2596 Top 14.7% in <100M tier
455
Loan-to-Member Ratio (LMR)
engagement
Value: $8,090
Peer Avg: $5,488
#455 of 2596 Top 17.5% in <100M tier
476
AMR Growth Rate
growth
Value: 6.72%
Peer Avg: 4.67%
#476 of 2596 Top 18.3% in <100M tier
483
Deposit Growth Rate
growth
Value: 6.31%
Peer Avg: 16.80%
#483 of 2596 Top 18.6% in <100M tier

Top Weaknesses (1 metrics)

2203
First Mortgage Concentration (%)
balance_sheet
Value: 36.01%
Peer Avg: 14.49%
#2203 of 2596 Bottom 15.2% in <100M tier