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PEOPLESCHOICE

Charter #68442 · ME

100M-500M
1070 CUs in 100M-500M nationally 32 in ME

PEOPLESCHOICE has 4 strengths but faces 8 concerns

Key Strengths

Areas where this CU excels compared to peers

  • + Relationship Depth Leader: Top 50.0% in tier
  • + ROA 0.08% above tier average
  • + Net Interest Margin 0.30% above tier average
  • + Total Loans: Top 8.3% in tier

Key Concerns

Areas that may need attention

  • - Credit Quality Pressure: Bottom 50.0% in tier
  • - Stagnation Risk: Bottom 50.0% in tier
  • - Membership Headwinds: Bottom 50.0% in tier
  • - Credit Risk Growth: Bottom 50.0% in tier
  • - Indirect Auto Dependency: Bottom 50.0% in tier
  • - Delinquency rate 0.34% above tier average
  • - First Mortgage Concentration (%): Bottom 7.6% in tier
  • - Share Certificate Concentration (%): Bottom 8.7% in tier

Core Metrics

As of 2026-Q1

Metric Current vs Tier Tier Avg State Avg (ME) National Avg Tier Percentile
Members 20,377
-1.4% YoY+0.1% QoQ
+5.2K 15,145
-2.5% YoY
16,050
+1.9% YoY
33,913
+5.7% YoY
78%
Assets $366.9M
+2.8% YoY+1.5% QoQ
+$135.2M $231.7M
+0.8% YoY
$279.7M
+5.3% YoY
$578.3M
+9.0% YoY
84%
Loans $276.0M
+1.6% YoY+0.6% QoQ
+$131.9M $144.1M
+0.2% YoY
$190.6M
+4.6% YoY
$402.4M
+8.7% YoY
Top 8.4% in tier
Deposits $336.1M
+0.3% YoY+1.0% QoQ
+$135.0M $201.1M
+0.4% YoY
$245.5M
+5.2% YoY
$494.3M
+9.1% YoY
Top 12.2% in tier

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Tier 1
50+ financial metrics with peer benchmarks
Performance signatures (strengths & concerns)
AI-generated insights and rankings

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ROA 0.8%
+41.6% YoY-8.8% QoQ
+0.1% 0.7%
+5.1% YoY
0.8%
+5.6% YoY
0.4%
-39.2% YoY
58%
NIM 3.9%
+3.6% YoY-0.6% QoQ
+0.3% 3.6%
+4.6% YoY
3.5%
+1.0% YoY
3.8%
+4.1% YoY
70%
Efficiency Ratio 75.9%
-5.6% YoY-0.6% QoQ
-2.2% 78.0%
-1.7% YoY
77.8%
-1.1% YoY
84.6%
+2.8% YoY
40%
Delinquency Rate 1.1%
+18.1% YoY-3.8% QoQ
+0.3 0.8%
+7.1% YoY
0.7%
+13.3% YoY
1.2%
+3.4% YoY
80%
Loan To Share 82.1%
+1.3% YoY-0.3% QoQ
+11.7% 70.4%
-0.4% YoY
72.9%
-1.6% YoY
65.6%
-1.4% YoY
74%
AMR $30,042
+2.3% YoY+0.7% QoQ
+$5K $24,918
+2.7% YoY
$25,927
+3.7% YoY
$19,920
+1.6% YoY
81%
CD Concentration 39.3%
+1.3% YoY-0.1% QoQ
+15.0% 24.3% 25.4% 19.8% 50%
Indirect Auto % 16.1%
-18.8% YoY-3.4% QoQ
+2.3% 13.8% 16.4% 7.7% 50%

Signature Analysis

Strengths (1)

Relationship Depth Leader

growth
#221 of 257 • Top 50.0% in tier

Top-tier average member relationship within peer group, with stable or growing engagement. Strong wallet share positioning.

Why This Signature
AMR Growth (YoY): 2.30%
(Tier: 3.74%, National: 6.36%)
but worse than tier avg
Share Draft per Member: $3.1K
(Tier: $3.0K, National: $2.1K)
better than tier avg
257 of 1070 Mid-Small & Community CUs have this signature | 342 nationally
↑ Growing +27 CUs YoY | Rank worsening

Concerns (5)

Credit Quality Pressure

risk
#374 of 727 • Bottom 50.0% in tier

Delinquencies are rising year-over-year. Credit risk is building - they may need better underwriting tools.

Why This Signature
Delinquency Change (YoY): 0.17% points
(Tier: 0.03% points, National: 0.12% points)
worse than tier avg
727 of 1070 Mid-Small & Community CUs have this signature | 1013 nationally
↓ Shrinking -60 CUs YoY | Rank worsening

Stagnation Risk

risk
#354 of 570 • Bottom 50.0% in tier

Membership shrinking at least 0.5% year-over-year. Declining member base creates long-term risk even if current operations appear healthy.

Why This Signature
Member Growth (YoY): -1.39%
(Tier: 0.72%, National: 10.19%)
worse than tier avg
Loan Growth (YoY): 1.58%
(Tier: 4.14%, National: 1.74%)
worse than tier avg
Delinquency Rate: 1.12%
(Tier: 0.76%, National: 1.19%)
worse than tier avg
570 of 1070 Mid-Small & Community CUs have this signature | 676 nationally
→ No prior data (570 CUs now) | New qualifier

Membership Headwinds

decline
#440 of 570 • Bottom 50.0% in tier

Membership declining year-over-year. They need solutions to stop the bleeding before it impacts revenue.

Why This Signature
Member Growth (YoY): -1.39%
(Tier: 0.72%, National: 10.19%)
worse than tier avg
570 of 1070 Mid-Small & Community CUs have this signature | 676 nationally
→ No prior data (570 CUs now) | New qualifier

Credit Risk Growth

risk
#382 of 476 • Bottom 50.0% in tier

Loan portfolio growing while delinquencies are rising. Expansion with deteriorating credit quality needs attention.

Why This Signature
Loan Growth (YoY): 1.58%
(Tier: 4.14%, National: 1.74%)
worse than tier avg
Delinquency Change (YoY): 0.17% points
(Tier: 0.03% points, National: 0.12% points)
worse than tier avg
476 of 1070 Mid-Small & Community CUs have this signature | 710 nationally
→ No prior data (476 CUs now) | New qualifier

Indirect Auto Dependency

risk
#455 of 504 • Bottom 50.0% in tier

Significant portion of loan portfolio in indirect auto (>15%). This concentration creates dependency on dealer relationships.

Why This Signature
Asset Growth (YoY): 2.80%
(Tier: 4.68%, National: 1663.40%)
worse than tier avg
Indirect Auto %: 16.14%
(Tier: 13.80%, National: 7.73%)
worse than tier avg
Member Growth (YoY): -1.39%
(Tier: 0.72%, National: 10.19%)
worse than tier avg
504 of 1070 Mid-Small & Community CUs have this signature | 745 nationally
↓ Shrinking -29 CUs YoY | Rank worsening

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 1070 peers in tier

Top Strengths (7 metrics)

90
Total Loans
balance_sheet
Value: $276.04M
Peer Median: $121.41M
#90 of 1070 Top 8.3% in 100M-500M tier
131
Total Deposits
balance_sheet
Value: $336.13M
Peer Median: $171.29M
#131 of 1070 Top 12.1% in 100M-500M tier
168
Total Assets
balance_sheet
Value: $366.90M
Peer Median: $196.57M
#168 of 1070 Top 15.6% in 100M-500M tier
174
Loan-to-Member Ratio (LMR)
engagement
Value: $13,547
Peer Median: $9,356
#174 of 1070 Top 16.2% in 100M-500M tier
175
Fee Income Per Member
profitability
Value: $226.90
Peer Median: $154.95
#175 of 1070 Top 16.3% in 100M-500M tier
200
Average Member Relationship (AMR)
engagement
Value: $30,042
Peer Median: $22,931
#200 of 1070 Top 18.6% in 100M-500M tier
239
Total Members
engagement
Value: 20,377
Peer Median: 13,200
#239 of 1070 Top 22.2% in 100M-500M tier

Top Weaknesses (5 metrics)

990
First Mortgage Concentration (%)
balance_sheet
Value: 57.26%
Peer Median: 29.47%
#990 of 1070 Bottom 7.6% in 100M-500M tier
978
Share Certificate Concentration (%)
balance_sheet
Value: 39.26%
Peer Median: 23.10%
#978 of 1070 Bottom 8.7% in 100M-500M tier
975
Net Worth Ratio
risk
Value: 8.60%
Peer Median: 11.45%
#975 of 1070 Bottom 9.0% in 100M-500M tier
860
Total Delinquency Rate (60+ days)
risk
Value: 1.12%
Peer Median: 0.61%
#860 of 1070 Bottom 19.7% in 100M-500M tier
837
Deposit Growth Rate
growth
Value: 0.31%
Peer Median: 3.30%
#837 of 1070 Bottom 21.9% in 100M-500M tier
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