BlastPoint's Credit Union Scorecard

SUPERIOR CHOICE

Charter #67173 · WI

Community 500M-750M
167 CUs in 500M-750M nationally 5 in WI
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SUPERIOR CHOICE faces 8 concerns requiring attention

Key Strengths

Areas where this CU excels compared to peers

No key strengths identified

Key Concerns

Areas that may need attention

  • - Institutional Decline: Bottom 10.1% in tier
  • - Efficiency Drag: Bottom 12.9% in tier
  • - Shrinking Wallet Share: Bottom 82.7% in tier
  • - Stagnation Risk: Bottom 90.1% in tier
  • - Membership Headwinds: Bottom 90.1% in tier
  • - Accelerating Exit Risk: Bottom 90.1% in tier
  • - ROA 0.30% below tier average
  • - Efficiency ratio 12.08% above tier (higher cost structure)

Core Metrics

As of 2026-Q1

Metric Current vs Tier Tier Avg State Avg (WI) National Avg Tier Percentile
Members 37,252
-4.9% YoY-1.0% QoQ
-827 38,079
-4.8% YoY
39,491
+5.5% YoY
33,913
+5.7% YoY
51%
Assets $725.8M
-1.4% YoY+1.1% QoQ
+$106.1M $619.7M
-0.2% YoY
$762.9M
+12.1% YoY
$578.3M
+9.0% YoY
Top 11.4% in tier
Loans $515.7M
-10.8% YoY-3.3% QoQ
+$96.4M $419.3M
-1.4% YoY
$579.7M
+11.3% YoY
$402.4M
+8.7% YoY
83%
Deposits $623.9M
-0.3% YoY+1.3% QoQ
+$84.4M $539.5M
-0.1% YoY
$643.6M
+11.9% YoY
$494.3M
+9.1% YoY
84%

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Tier 1
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ROA 0.4%
-141.8% YoY+23.9% QoQ
-0.3% 0.7%
+36.0% YoY
0.3%
+1.8% YoY
0.4%
-39.2% YoY
28%
NIM 3.0%
+3.9% YoY-9.3% QoQ
-0.4% 3.5%
+4.5% YoY
3.4%
+8.2% YoY
3.8%
+4.1% YoY
20%
Efficiency Ratio 90.5%
-8.6% YoY+3.3% QoQ
+12.1% 78.4%
-3.7% YoY
77.2%
-0.5% YoY
84.6%
+2.8% YoY
Bottom 10.8% in tier
Delinquency Rate 0.4%
-62.2% YoY-22.4% QoQ
-0.3 0.7%
-0.9% YoY
0.7%
-8.9% YoY
1.2%
+3.4% YoY
31%
Loan To Share 82.7%
-10.5% YoY-4.5% QoQ
+5.0% 77.7%
-1.2% YoY
78.6%
-0.5% YoY
65.6%
-1.4% YoY
57%
AMR $30,592
-0.5% YoY+0.1% QoQ
+$4K $26,927
+3.1% YoY
$24,071
+7.1% YoY
$19,920
+1.6% YoY
75%
CD Concentration 31.2%
+12.7% YoY+3.1% QoQ
+7.0% 24.3% 21.6% 19.8% 75%
Indirect Auto % 6.9%
-37.8% YoY-13.2% QoQ
-6.9% 13.8% 8.0% 7.7% 48%

Signature Analysis

Strengths (0)

No strengths identified

Concerns (6)

Institutional Decline

decline
#5 of 250 • Bottom 10.1% in tier

Both members and loans declining - the institution is contracting. Leadership is likely under pressure to reverse course.

Why This Signature
Total Assets: $725.80M
(Tier: $334.04M, National: $578.34M)
but better than tier avg
Member Growth (YoY): -4.87%
(Tier: 0.72%, National: 10.19%)
worse than tier avg
Loan Growth (YoY): -10.84%
(Tier: 4.14%, National: 1.74%)
worse than tier avg
250 of 284 Community CUs have this signature | 289 nationally
→ No prior data (250 CUs now) | New qualifier

Stagnation Risk

risk
#81 of 570 • Bottom 90.1% in tier

Membership shrinking at least 0.5% year-over-year. Declining member base creates long-term risk even if current operations appear healthy.

Why This Signature
Member Growth (YoY): -4.87%
(Tier: 0.72%, National: 10.19%)
worse than tier avg
Loan Growth (YoY): -10.84%
(Tier: 4.14%, National: 1.74%)
worse than tier avg
Delinquency Rate: 0.42%
(Tier: 0.76%, National: 1.19%)
but better than tier avg
676 nationally
→ No prior data (570 CUs now) | New qualifier

Membership Headwinds

decline
#133 of 570 • Bottom 90.1% in tier

Membership declining year-over-year. They need solutions to stop the bleeding before it impacts revenue.

Why This Signature
Member Growth (YoY): -4.87%
(Tier: 0.72%, National: 10.19%)
worse than tier avg
676 nationally
→ No prior data (570 CUs now) | New qualifier

Accelerating Exit Risk

decline
#26 of 53 • Bottom 90.1% in tier

Members leaving AND taking more deposits with them. This compounds quickly - urgent need for retention strategy.

Why This Signature
Member Growth (YoY): -4.87%
(Tier: 0.72%, National: 10.19%)
worse than tier avg
AMR Growth (YoY): -0.53%
(Tier: 3.74%, National: 6.36%)
worse than tier avg
53 of 284 Community CUs have this signature | 66 nationally
→ No prior data (53 CUs now) | New qualifier

Efficiency Drag

risk
#469 of 596 • Bottom 12.9% in tier

High efficiency ratio (>80%) indicates elevated operating costs relative to revenue. Margin improvement opportunities may exist.

Why This Signature
Efficiency Ratio: 90.46%
(Tier: 77.94%, National: 84.64%)
worse than tier avg
ROA Change (YoY): 1.30% points
(Tier: 0.05% points, National: -0.45% points)
but better than tier avg
Member Growth (YoY): -4.87%
(Tier: 0.72%, National: 10.19%)
worse than tier avg
702 nationally
↓ Shrinking -84 CUs YoY | Rank worsening

Shrinking Wallet Share

decline
#232 of 238 • Bottom 82.7% in tier

Average member relationship declining year-over-year. Members may be moving money elsewhere or reducing engagement.

Why This Signature
AMR Growth (YoY): -0.53%
(Tier: 3.74%, National: 6.36%)
worse than tier avg
238 of 284 Community CUs have this signature | 335 nationally
↓ Shrinking -109 CUs YoY | Rank worsening

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 167 peers in tier

Top Strengths (5 metrics)

19
Total Assets
balance_sheet
Value: $725.80M
Peer Median: $619.16M
#19 of 167 Top 10.8% in 500M-750M tier
26
Total Deposits
balance_sheet
Value: $623.87M
Peer Median: $543.36M
#26 of 167 Top 15.0% in 500M-750M tier
28
Total Loans
balance_sheet
Value: $515.74M
Peer Median: $427.27M
#28 of 167 Top 16.2% in 500M-750M tier
34
Loan-to-Member Ratio (LMR)
engagement
Value: $13,845
Peer Median: $11,231
#34 of 167 Top 19.8% in 500M-750M tier
41
Average Member Relationship (AMR)
engagement
Value: $30,592
Peer Median: $25,600
#41 of 167 Top 24.0% in 500M-750M tier

Top Weaknesses (10 metrics)

164
Net Worth Ratio
risk
Value: 7.44%
Peer Median: 10.35%
#164 of 167 Bottom 2.4% in 500M-750M tier
161
Loan Growth Rate
growth
Value: -10.84%
Peer Median: 4.25%
#161 of 167 Bottom 4.2% in 500M-750M tier
161
First Mortgage Concentration (%)
balance_sheet
Value: 63.71%
Peer Median: 32.87%
#161 of 167 Bottom 4.2% in 500M-750M tier
156
Member Growth Rate
growth
Value: -4.87%
Peer Median: 1.03%
#156 of 167 Bottom 7.2% in 500M-750M tier
150
Efficiency Ratio
profitability
Value: 90.46%
Peer Median: 78.61%
#150 of 167 Bottom 10.8% in 500M-750M tier
150
Asset Growth Rate
growth
Value: -1.42%
Peer Median: 4.66%
#150 of 167 Bottom 10.8% in 500M-750M tier
147
Members Per Employee (MPE)
engagement
Value: 241.896
Peer Median: 318.730
#147 of 167 Bottom 12.6% in 500M-750M tier
141
Deposit Growth Rate
growth
Value: -0.33%
Peer Median: 4.02%
#141 of 167 Bottom 16.2% in 500M-750M tier
139
AMR Growth Rate
growth
Value: -0.53%
Peer Median: 4.03%
#139 of 167 Bottom 17.4% in 500M-750M tier
133
Net Interest Margin (NIM)
profitability
Value: 3.04%
Peer Median: 3.48%
#133 of 167 Bottom 21.0% in 500M-750M tier
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