BlastPoint's Credit Union Scorecard

SUPERIOR CHOICE

Charter #67173 · WI

Community 500M-750M
165 CUs in 500M-750M nationally 5 in WI
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SUPERIOR CHOICE faces 16 concerns requiring attention

Key Strengths

Areas where this CU excels compared to peers

No key strengths identified

Key Concerns

Areas that may need attention

  • - Institutional Decline: Bottom 1.3% in tier
  • - Accelerating Exit Risk: Bottom 10.9% in tier
  • - Stagnation Risk: Bottom 12.7% in tier
  • - Membership Headwinds: Bottom 20.1% in tier
  • - Shrinking Wallet Share: Bottom 45.9% in tier
  • - Efficiency Drag: Bottom 84.4% in tier
  • - ROA 0.35% below tier average
  • - Efficiency ratio 10.02% above tier (higher cost structure)
  • - Member decline: -5.6% YoY
  • - Net Worth Ratio: Bottom 2.4% in tier
  • - Asset Growth Rate: Bottom 3.0% in tier
  • - Deposit Growth Rate: Bottom 4.2% in tier
  • - First Mortgage Concentration (%): Bottom 4.2% in tier
  • - Loan Growth Rate: Bottom 5.5% in tier
  • - Member Growth Rate: Bottom 6.7% in tier
  • - AMR Growth Rate: Bottom 8.5% in tier

Core Metrics

As of 2025-Q4

Metric Current vs Tier Tier Avg State Avg (WI) National Avg Tier Percentile
Members 37,618
-5.6% YoY-1.4% QoQ
-957 38,575
-4.8% YoY
38,882
+6.1% YoY
33,374
+5.7% YoY
51%
Assets $717.6M
-6.8% YoY+2.6% QoQ
+$95.9M $621.7M
+0.1% YoY
$734.5M
+12.6% YoY
$561.6M
+9.7% YoY
Top 11.5% in tier
Loans $533.4M
-10.2% YoY-2.4% QoQ
+$103.5M $429.8M
-1.8% YoY
$568.1M
+11.9% YoY
$397.0M
+8.8% YoY
84%
Deposits $615.9M
-6.5% YoY+3.8% QoQ
+$77.2M $538.7M
+0.6% YoY
$617.8M
+12.3% YoY
$477.3M
+9.7% YoY
82%

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Tier 1
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Performance signatures (strengths & concerns)
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ROA 0.3%
-132.0% YoY+50.9% QoQ
-0.3% 0.7%
+42.9% YoY
0.9%
+14.0% YoY
0.7%
+15.9% YoY
22%
NIM 3.4%
+18.9% YoY+1.2% QoQ
-0.1% 3.4%
+8.0% YoY
3.7%
+4.8% YoY
3.8%
+5.1% YoY
38%
Efficiency Ratio 87.5%
+3.1% YoY-0.7% QoQ
+10.0% 77.5%
-4.1% YoY
75.8%
-1.1% YoY
79.7%
-3.3% YoY
Top 12.1% in tier
Delinquency Rate 0.5%
-56.2% YoY+3.9% QoQ
-0.3 0.8%
-1.1% YoY
1.5%
+86.3% YoY
1.3%
-2.1% YoY
34%
Loan To Share 86.6%
-3.9% YoY-5.9% QoQ
+6.8% 79.8%
-2.3% YoY
80.0%
-0.6% YoY
67.4%
-1.7% YoY
64%
AMR $30,551
-2.8% YoY+2.3% QoQ
+$4K $26,849
+2.7% YoY
$23,366
+4.9% YoY
$19,687
+2.0% YoY
74%
CD Concentration 30.3%
-13.2% YoY+5.8% QoQ
+5.9% 24.4% 21.5% 19.8% 72%
Indirect Auto % 7.9%
-35.3% YoY-35.9% QoQ
-5.9% 13.8% 8.0% 7.8% 50%

Signature Analysis

Strengths (0)

No strengths identified

Concerns (6)

Institutional Decline

decline
#4 of 240 • Bottom 1.3% in tier

Both members and loans declining - the institution is contracting. Leadership is likely under pressure to reverse course.

Why This Signature
Total Assets: $717.61M
(Tier: $334.15M, National: $561.61M)
but better than tier avg
Member Growth (YoY): -5.55%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
Loan Growth (YoY): -10.15%
(Tier: 4.11%, National: 111.96%)
worse than tier avg
240 of 282 Community CUs have this signature | 277 nationally
→ No prior data (240 CUs now) | New qualifier

Accelerating Exit Risk

decline
#7 of 56 • Bottom 10.9% in tier

Members leaving AND taking more deposits with them. This compounds quickly - urgent need for retention strategy.

Why This Signature
Member Growth (YoY): -5.55%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
AMR Growth (YoY): -2.84%
(Tier: 4.17%, National: 4.00%)
worse than tier avg
56 of 282 Community CUs have this signature | 69 nationally
→ No prior data (56 CUs now) | New qualifier

Stagnation Risk

risk
#71 of 554 • Bottom 12.7% in tier

Membership shrinking at least 0.5% year-over-year. Declining member base creates long-term risk even if current operations appear healthy.

Why This Signature
Member Growth (YoY): -5.55%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
Loan Growth (YoY): -10.15%
(Tier: 4.11%, National: 111.96%)
worse than tier avg
Delinquency Rate: 0.54%
(Tier: 0.89%, National: 1.28%)
but better than tier avg
652 nationally
→ No prior data (554 CUs now) | New qualifier

Membership Headwinds

decline
#112 of 554 • Bottom 20.1% in tier

Membership declining year-over-year. They need solutions to stop the bleeding before it impacts revenue.

Why This Signature
Member Growth (YoY): -5.55%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
652 nationally
→ No prior data (554 CUs now) | New qualifier

Shrinking Wallet Share

decline
#96 of 208 • Bottom 45.9% in tier

Average member relationship declining year-over-year. Members may be moving money elsewhere or reducing engagement.

Why This Signature
AMR Growth (YoY): -2.84%
(Tier: 4.17%, National: 4.00%)
worse than tier avg
208 of 282 Community CUs have this signature | 303 nationally
↓ Shrinking -190 CUs YoY | New qualifier

Efficiency Drag

risk
#454 of 538 • Bottom 84.4% in tier

High efficiency ratio (>80%) indicates elevated operating costs relative to revenue. Margin improvement opportunities may exist.

Why This Signature
Efficiency Ratio: 87.53%
(Tier: 76.88%, National: 79.67%)
worse than tier avg
ROA Change (YoY): 1.28% points
(Tier: 0.11% points, National: 0.02% points)
but better than tier avg
Member Growth (YoY): -5.55%
(Tier: 0.69%, National: 4.32%)
worse than tier avg
633 nationally
↓ Shrinking -98 CUs YoY | Rank worsening

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 165 peers in tier

Top Strengths (5 metrics)

19
Total Assets
balance_sheet
Value: $717.61M
Peer Median: -
#19 of 165 Top 10.9% in 500M-750M tier
27
Total Loans
balance_sheet
Value: $533.36M
Peer Median: -
#27 of 165 Top 15.8% in 500M-750M tier
30
Total Deposits
balance_sheet
Value: $615.91M
Peer Median: -
#30 of 165 Top 17.6% in 500M-750M tier
34
Loan-to-Member Ratio (LMR)
engagement
Value: $14,178
Peer Median: -
#34 of 165 Top 20.0% in 500M-750M tier
42
Average Member Relationship (AMR)
engagement
Value: $30,551
Peer Median: -
#42 of 165 Top 24.8% in 500M-750M tier

Top Weaknesses (10 metrics)

162
Net Worth Ratio
risk
Value: 7.43%
Peer Median: -
#162 of 165 Bottom 2.4% in 500M-750M tier
161
Asset Growth Rate
growth
Value: -6.78%
Peer Median: -
#161 of 165 Bottom 3.0% in 500M-750M tier
159
Deposit Growth Rate
growth
Value: -6.51%
Peer Median: -
#159 of 165 Bottom 4.2% in 500M-750M tier
159
First Mortgage Concentration (%)
balance_sheet
Value: 63.12%
Peer Median: -
#159 of 165 Bottom 4.2% in 500M-750M tier
157
Loan Growth Rate
growth
Value: -10.15%
Peer Median: -
#157 of 165 Bottom 5.5% in 500M-750M tier
155
Member Growth Rate
growth
Value: -5.55%
Peer Median: -
#155 of 165 Bottom 6.7% in 500M-750M tier
152
AMR Growth Rate
growth
Value: -2.84%
Peer Median: -
#152 of 165 Bottom 8.5% in 500M-750M tier
146
Efficiency Ratio
profitability
Value: 87.53%
Peer Median: -
#146 of 165 Bottom 12.1% in 500M-750M tier
141
Members Per Employee (MPE)
engagement
Value: 244.273
Peer Median: -
#141 of 165 Bottom 15.2% in 500M-750M tier
128
Return on Assets (ROA)
profitability
Value: 0.31%
Peer Median: -
#128 of 165 Bottom 23.0% in 500M-750M tier
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