VALLEY FIRST

Charter #68402 | CA

1B-3B (304 CUs) Mid-Market (380 CUs)
40 1B-3B in CA

VALLEY FIRST has 6 strengths but faces 12 concerns

Key Strengths

Areas where this CU excels compared to peers

  • + Emerging Performer: Top 7.8% in tier
  • + Organic Growth Engine: Top 17.7% in tier
  • + Net Interest Margin 0.39% above tier average
  • + Strong member growth: 7.9% YoY
  • + Members Per Employee (MPE): Top 6.9% in tier
  • + Member Growth Rate: Top 8.2% in tier

Key Concerns

Areas that may need attention

  • - Shrinking Wallet Share: Bottom 5.6% in tier
  • - Credit Quality Pressure: Bottom 13.6% in tier
  • - Growth-at-Risk: Bottom 21.0% in tier
  • - Indirect Auto Dependency: Bottom 21.4% in tier
  • - ROA 0.09% below tier average
  • - Total Deposits: Bottom 3.3% in tier
  • - Net Charge-Off Rate: Bottom 4.3% in tier
  • - AMR Growth Rate: Bottom 4.9% in tier
  • - Total Assets: Bottom 4.9% in tier
  • - Indirect Auto Concentration (%): Bottom 7.9% in tier
  • - Average Member Relationship (AMR): Bottom 8.2% in tier
  • - Total Loans: Bottom 9.5% in tier

Core Metrics

As of 2025-Q3

Metric Current vs Tier Tier Avg State Avg (CA) National Avg Tier Percentile
Members 79,996
+7.9% YoY+0.7% QoQ
 -18.7K 98,678
-1.9% YoY
 59,606
+5.7% YoY
 33,089
+6.1% YoY
 40th in tier
Assets $1.0B
+0.7% YoY+0.4% QoQ
 $-676.1M $1.7B
+0.5% YoY
 $1.2B
+6.2% YoY
 $547.7M
+7.8% YoY
 Bottom 4.6% in tier
Loans $745.3M
+3.4% YoY+3.3% QoQ
 $-487.7M $1.2B
+0.5% YoY
 $845.5M
+7.1% YoY
 $388.7M
+8.6% YoY
 Bottom 9.2% in tier
Deposits $863.8M
+0.2% YoY+0.4% QoQ
 $-590.5M $1.5B
+1.3% YoY
 $1.0B
+8.8% YoY
 $464.6M
+9.3% YoY
 Bottom 3.0% in tier
ROA 0.6%
+43.5% YoY-3.0% QoQ
 -0.1% 0.7%
+13.4% YoY
 0.6%
+30.0% YoY
 0.7%
+273.4% YoY
 44th in tier
NIM 3.7%
+13.4% YoY+1.4% QoQ
 +0.4% 3.3%
+9.3% YoY
 3.3%
+6.5% YoY
 3.7%
+5.0% YoY
 Top 24.3% in tier
Efficiency Ratio 69.6%
-4.3% YoY-2.3% QoQ
 -4.4% 74.0%
-10.9% YoY
 79.3%
-6.2% YoY
 79.1%
-3.3% YoY
 31st in tier
Delinquency Rate 0.8%
+19.4% YoY-13.0% QoQ
 -0.0 0.8%
+6.1% YoY
 0.7%
-38.7% YoY
 1.2%
-0.9% YoY
 63rd in tier
Loan To Share 86.3%
+3.2% YoY+2.9% QoQ
 +1.1% 85.2%
-0.8% YoY
 68.8%
-1.5% YoY
 68.0%
-1.7% YoY
 45th in tier
AMR $20,115
-5.8% YoY+1.0% QoQ
 $-9K $29,172
+2.8% YoY
 $28,514
+2.8% YoY
 $19,418
+1.3% YoY
 Bottom 7.9% in tier
CD Concentration 24.1%
-5.7% YoY+2.4% QoQ
 -4.9% 29.0%
+0.8% YoY
 21.7%
+4.2% YoY
 19.6%
+6.2% YoY
 27th in tier
Indirect Auto % 43.6%
-16.8% YoY-8.6% QoQ
 +24.8% 18.8%
-2.8% YoY
 9.5%
-6.9% YoY
 7.9%
-2.9% YoY
 Top 8.4% in tier

Signature Analysis

Strengths (2)

Emerging Performer

growth
#42 of 184 • Top 7.8% in tier

Profitable credit union with positive returns. May represent growth potential worth exploring.

Why This Signature
Return on Assets: 0.61%
(Tier: 0.71%, National: 0.71%)
but worse than tier avg
Member Growth (YoY): 7.88%
(Tier: 3.18%, National: 9.37%)
better than tier avg
184 of 380 Mid-Market CUs have this signature | 852 nationally
↑ Growing +18 CUs YoY | Rank improving

Organic Growth Engine

growth
#129 of 246 • Top 17.7% in tier

Growing membership while maintaining profitability. Healthy fundamentals in place.

Why This Signature
Member Growth (YoY): 7.88%
(Tier: 3.18%, National: 9.37%)
better than tier avg
Return on Assets: 0.61%
(Tier: 0.71%, National: 0.71%)
but worse than tier avg
Indirect Auto %: 43.62%
(Tier: 18.80%, National: 7.90%)
but worse than tier avg
246 of 380 Mid-Market CUs have this signature | 917 nationally
↑ Growing +14 CUs YoY | New qualifier

Concerns (4)

Shrinking Wallet Share

decline
#18 of 83 • Bottom 5.6% in tier

Average member relationship declining year-over-year. Members may be moving money elsewhere or reducing engagement.

Why This Signature
AMR Growth (YoY): -5.80%
(Tier: 3.04%, National: 4.19%)
worse than tier avg
83 of 380 Mid-Market CUs have this signature | 346 nationally
↓ Shrinking -55 CUs YoY | New qualifier

Credit Quality Pressure

risk
#105 of 217 • Bottom 13.6% in tier

Delinquencies are rising year-over-year. Credit risk is building - they may need better underwriting tools.

Why This Signature
Delinquency Change (YoY): 0.13% points
(Tier: 0.07% points, National: 0.07% points)
worse than tier avg
217 of 380 Mid-Market CUs have this signature | 1002 nationally
↓ Shrinking -70 CUs YoY | Rank improving

Growth-at-Risk

risk
#118 of 161 • Bottom 21.0% in tier

Loan portfolio growing while delinquencies are rising. Expansion with deteriorating credit quality needs attention.

Why This Signature
Loan Growth (YoY): 3.37%
(Tier: 6.14%, National: 36.38%)
worse than tier avg
Delinquency Change (YoY): 0.13% points
(Tier: 0.07% points, National: 0.07% points)
worse than tier avg
161 of 380 Mid-Market CUs have this signature | 646 nationally
↓ Shrinking -30 CUs YoY | New qualifier

Indirect Auto Dependency

risk
#133 of 202 • Bottom 21.4% in tier

Significant portion of loan portfolio in indirect auto (>15%). This concentration creates dependency on dealer relationships.

Why This Signature
Asset Growth (YoY): 0.73%
(Tier: 5.36%, National: 3.04%)
worse than tier avg
Indirect Auto %: 43.62%
(Tier: 18.80%, National: 7.90%)
worse than tier avg
Member Growth (YoY): 7.88%
(Tier: 3.18%, National: 9.37%)
but better than tier avg
202 of 380 Mid-Market CUs have this signature | 768 nationally
↓ Shrinking -7 CUs YoY | Rank worsening

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) | Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 304 peers in tier

Top Strengths (4 metrics)

22
Members Per Employee (MPE)
engagement
Value: 479.018
Peer Avg: 364.953
#22 of 304 Top 6.9% in 1B-3B tier
26
Member Growth Rate
growth
Value: 7.88%
Peer Avg: 2.20%
#26 of 304 Top 8.2% in 1B-3B tier
60
First Mortgage Concentration (%)
balance_sheet
Value: 21.38%
Peer Avg: 34.01%
#60 of 304 Top 19.4% in 1B-3B tier
74
Net Interest Margin (NIM)
profitability
Value: 3.65%
Peer Avg: 3.26%
#74 of 304 Top 24.0% in 1B-3B tier

Top Weaknesses (10 metrics)

295
Total Deposits
balance_sheet
Value: $863.81M
Peer Avg: $1.45B
#295 of 304 Bottom 3.3% in 1B-3B tier
292
Net Charge-Off Rate
risk
Value: 1.43%
Peer Avg: 0.60%
#292 of 304 Bottom 4.3% in 1B-3B tier
290
AMR Growth Rate
growth
Value: -5.80%
Peer Avg: 3.29%
#290 of 304 Bottom 4.9% in 1B-3B tier
290
Total Assets
balance_sheet
Value: $1.04B
Peer Avg: $1.72B
#290 of 304 Bottom 4.9% in 1B-3B tier
281
Indirect Auto Concentration (%)
balance_sheet
Value: 43.62%
Peer Avg: 18.32%
#281 of 304 Bottom 7.9% in 1B-3B tier
280
Average Member Relationship (AMR)
engagement
Value: $20,115
Peer Avg: $29,172
#280 of 304 Bottom 8.2% in 1B-3B tier
276
Total Loans
balance_sheet
Value: $745.32M
Peer Avg: $1.23B
#276 of 304 Bottom 9.5% in 1B-3B tier
263
Loan-to-Member Ratio (LMR)
engagement
Value: $9,317
Peer Avg: $13,213
#263 of 304 Bottom 13.8% in 1B-3B tier
257
Deposit Growth Rate
growth
Value: 0.16%
Peer Avg: 5.58%
#257 of 304 Bottom 15.8% in 1B-3B tier
233
Asset Growth Rate
growth
Value: 0.73%
Peer Avg: 4.83%
#233 of 304 Bottom 23.7% in 1B-3B tier