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MAGNIFI FINANCIAL

Charter #68604 · MN

Mid-Market 1B-3B
300 CUs in 1B-3B nationally 6 in MN
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MAGNIFI FINANCIAL has 8 strengths but faces 4 concerns

Key Strengths

Areas where this CU excels compared to peers

  • + Relationship Depth Leader: Top 11.6% in tier
  • + Wallet Share Momentum: Top 11.6% in tier
  • + Organic Growth Leader: Top 65.1% in tier
  • + Organic Growth Engine: Top 65.1% in tier
  • + Loan-to-Member Ratio (LMR): Top 1.0% in tier
  • + Total Loans: Top 1.7% in tier
  • + Average Member Relationship (AMR): Top 1.7% in tier
  • + First Mortgage Concentration (%): Top 2.7% in tier

Key Concerns

Areas that may need attention

  • - Liquidity Strain: Bottom 17.3% in tier
  • - ROA 0.20% below tier average
  • - Efficiency ratio 2.21% above tier (higher cost structure)
  • - Members Per Employee (MPE): Bottom 1.7% in tier

NEW · Q2 2026 RECAP

Your Quarter, Wrapped

A 35-second highlight reel of your Q2 2026 — the wins worth celebrating and the one signal worth watching, pulled straight from your scorecard data.

Q2 2026 at a glance

  • One of 300 credit unions with $1B-$3B in assets nationally, and 1 of 6 that size in Minnesota.
  • Shares and deposits +8.2% year over year ($2.27B in shares and deposits).
  • Membership: 85,513 members, +0.9% vs a year ago.
  • Delinquency rate 0.21%.
  • Return on assets 0.62%.
  • Efficiency ratio 75.23% vs a 73.02% peer average.
  • Loan-to-share ratio 99.58% vs a 84.71% peer average.

Data period: Q2 2026 NCUA call report. Animation disabled (reduced-motion preference). Full details in the metrics table below.

Core Metrics

As of 2026-Q2

Metric Current vs Tier Tier Avg State Avg (MN) National Avg Tier Percentile
Members 85,513
+0.9% YoY+0.2% QoQ
-11.3K 96,861
-1.9% YoY
22,911
-12.6% YoY
34,678
+6.6% YoY
49%
Assets $2.8B
+9.6% YoY+3.1% QoQ
+$1.0B $1.7B
+0.4% YoY
$439.2M
-13.6% YoY
$593.1M
+10.2% YoY
Top 7.0% in tier
Loans $2.3B
+12.0% YoY+4.6% QoQ
+$1.0B $1.2B
+0.7% YoY
$304.0M
-16.2% YoY
$418.6M
+10.1% YoY
Top 2.0% in tier
Deposits $2.3B
+8.2% YoY+1.5% QoQ
+$807.7M $1.5B
+0.5% YoY
$366.9M
-12.4% YoY
$504.8M
+10.3% YoY
Top 10.0% in tier

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Tier 1
50+ financial metrics with peer benchmarks
Performance signatures (strengths & concerns)
AI-generated insights and rankings

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ROA 0.6%
-4.1% YoY+37.4% QoQ
-0.2% 0.8%
+27.6% YoY
1.8%
-6.5% YoY
1.2%
+121.4% YoY
35%
NIM 3.3%
+13.3% YoY+6.5% QoQ
-0.1% 3.4%
+6.6% YoY
3.8%
+5.6% YoY
3.8%
+2.3% YoY
39%
Efficiency Ratio 75.2%
-3.1% YoY-11.0% QoQ
+2.2% 73.0%
-2.7% YoY
101.1%
+34.5% YoY
83.0%
-5.3% YoY
59%
Delinquency Rate 0.2%
-55.4% YoY+16.5% QoQ
-0.7 0.9%
+7.3% YoY
1.0%
+6.0% YoY
1.3%
+2.6% YoY
Top 5.0% in tier
Loan To Share 99.6%
+3.5% YoY+3.1% QoQ
+14.9% 84.7%
+0.1% YoY
75.4%
-1.3% YoY
66.4%
-1.4% YoY
Top 14.7% in tier
AMR $53,004
+9.1% YoY+2.8% QoQ
+$23K $29,575
+1.5% YoY
$23,990
+3.7% YoY
$20,028
-0.9% YoY
Top 2.0% in tier
CD Concentration 38.2%
+3.5% YoY+0.9% QoQ
+9.1% 29.1% 21.9% 20.0% Top 13.9% in tier
Indirect Auto % 6.2%
-5.4% YoY-3.8% QoQ
-11.9% 18.1% 6.4% 7.7% 27%

Signature Analysis

Strengths (4)

Relationship Depth Leader

growth
#17 of 69 • Top 11.6% in tier

Top-tier average member relationship within peer group, with stable or growing engagement. Strong wallet share positioning.

Why This Signature
AMR Growth (YoY): 9.12%
(Tier: 3.62%, National: 35.20%)
better than tier avg
Share Draft per Member: $5.5K
(Tier: $3.2K, National: $2.1K)
better than tier avg
69 of 377 Mid-Market CUs have this signature | 354 nationally
↑ Growing +9 CUs YoY

Wallet Share Momentum

growth
#43 of 125 • Top 11.6% in tier

Average member relationship growing 5%+ year-over-year. Members are significantly deepening their engagement.

Why This Signature
AMR Growth (YoY): 9.12%
(Tier: 3.62%, National: 35.20%)
better than tier avg
125 of 377 Mid-Market CUs have this signature | 635 nationally
↑ Growing +22 CUs YoY | Rank improving

Organic Growth Leader

growth
#105 of 112 • Top 65.1% in tier

Attracting members (0.5-50% YoY) without heavy indirect auto dependency (<15%). Healthy, sustainable growth model.

Why This Signature
Member Growth (YoY): 0.87%
(Tier: 3.16%, National: 15.67%)
but worse than tier avg
Indirect Auto %: 6.20%
(Tier: 18.08%, National: 7.71%)
better than tier avg
112 of 377 Mid-Market CUs have this signature | 485 nationally
↓ Shrinking -20 CUs YoY | New qualifier

Organic Growth Engine

growth
#109 of 113 • Top 65.1% in tier

Growing membership while maintaining profitability. Healthy fundamentals in place.

Why This Signature
Member Growth (YoY): 0.87%
(Tier: 3.16%, National: 15.67%)
but worse than tier avg
Return on Assets: 0.62%
(Tier: 0.84%, National: 1.23%)
but worse than tier avg
Indirect Auto %: 6.20%
(Tier: 18.08%, National: 7.71%)
better than tier avg
113 of 377 Mid-Market CUs have this signature | 490 nationally
↓ Shrinking -131 CUs YoY | New qualifier

Concerns (1)

Liquidity Strain

risk
#36 of 168 • Bottom 17.3% in tier

Loan demand outpacing deposits. They're bumping against liquidity limits - need funding solutions.

Why This Signature
Loan-to-Share Ratio: 99.58%
(Tier: 85.94%, National: 66.39%)
but better than tier avg
Loan Growth (YoY): 11.99%
(Tier: 6.76%, National: 78.26%)
but better than tier avg
168 of 377 Mid-Market CUs have this signature | 432 nationally
→ Stable (173→168 CUs) -5 CUs YoY | Rank improving

Metric Rankings

See how this credit union ranks across all tracked metrics compared to peers.

Strengths: Metrics in the top 25% (75th percentile or higher) Concerns: Metrics in the bottom 25% (25th percentile or lower)

Comparing against 300 peers in tier

Top Strengths (14 metrics)

4
Loan-to-Member Ratio (LMR)
engagement
Value: $26,447
Peer Median: $12,809
#4 of 300 Top 1.0% in 1B-3B tier
6
Total Loans
balance_sheet
Value: $2.26B
Peer Median: $1.14B
#6 of 300 Top 1.7% in 1B-3B tier
6
Average Member Relationship (AMR)
engagement
Value: $53,004
Peer Median: $28,089
#6 of 300 Top 1.7% in 1B-3B tier
9
First Mortgage Concentration (%)
balance_sheet
Value: 10.68%
Peer Median: 33.59%
#9 of 300 Top 2.7% in 1B-3B tier
16
Total Delinquency Rate (60+ days)
risk
Value: 0.21%
Peer Median: 0.70%
#16 of 300 Top 5.0% in 1B-3B tier
21
Total Assets
balance_sheet
Value: $2.75B
Peer Median: $1.51B
#21 of 300 Top 6.7% in 1B-3B tier
30
Total Deposits
balance_sheet
Value: $2.27B
Peer Median: $1.30B
#30 of 300 Top 9.7% in 1B-3B tier
37
AMR Growth Rate
growth
Value: 9.12%
Peer Median: 3.19%
#37 of 300 Top 12.0% in 1B-3B tier
38
Fee Income Per Member
profitability
Value: $310.47
Peer Median: $204.73
#38 of 300 Top 12.3% in 1B-3B tier
43
Net Charge-Off Rate
risk
Value: 0.20%
Peer Median: 0.52%
#43 of 300 Top 14.0% in 1B-3B tier

Top Weaknesses (2 metrics)

296
Members Per Employee (MPE)
engagement
Value: 201.207
Peer Median: 346.173
#296 of 300 Bottom 1.7% in 1B-3B tier
268
Share Certificate Concentration (%)
balance_sheet
Value: 38.17%
Peer Median: 28.24%
#268 of 300 Bottom 11.0% in 1B-3B tier
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